Bags and packaging for wine and spirits offer more than just protection during transit. It’s an opportunity to demonstrate your commitment to sustainability while displaying your brand identity and making a lasting impression on your customers.
At PaperPak, we offer a range of recyclable wine bags and carry cartons that are ideal for wineries, cellar doors, distilleries, tasting rooms and more. With Australia and New Zealand distribution and a wide range of paper and carton packaging manufactured right here in Australia, PaperPak is a top choice for sustainable packaging and bulk bags.
So, if you’re on the hunt for fresh new packaging for your winery or distillery, here’s everything you need to know about choosing the best bags and cartons for your business.
Explore PaperPak’s full wine and bottle range.
Choosing the best wine & bottle packaging for your business
At PaperPak, we offer a comprehensive range of paper bags and cartons specifically designed to protect your fragile bottles.
Bottle Bags
Choose between:
- Die-cut handle bottle bags: Our die-cut handle bottle bags offer a sleek design that’s perfect for gifting. The tall design fits most specialty spirits and champagne bottles.
- Paper twist handle bottle bags: Crafted from durable, recycled paper with a reinforced base, our paper twist handle bottle bags are cost-effective and retail-ready, allowing for easy packing on the go.
- Rope handle bottle bags: Offering premium presentation for cellar doors and boutique brands, you can’t go past our range of rope handle bottle bags.
Our bottle bags aren’t just for carrying wine and spirits. They also lend themselves well to transporting other gourmet items, like oils, olives, nuts and candles, so you don’t have to invest in a variety of packaging options for different products.
Bottle Carry Packs
Made from strong fluted board, our premium bottle carry packs are available in a range of sizes. The window cutout is the ideal way to display your products, while the reinforced board packaging will protect them during transit.
Bottle Laydown Cartons
For the ultimate in transit protection, you can’t go past our 3- or 6-bottle laydown cartons. Designed to be used with our 3-bottle laydown insert, these cartons will keep your products safe during shipping, making them ideal for gifting, eCommerce and club memberships.
Your guide to wineries & distilleries packaging
What types of bags are best for wine bottles and spirits?
When it comes to picking the right bag for your wine or spirits, it’s important to choose a bag that’s made from strong, durable materials, like recycled paper.
How can wineries choose between bottle bags, carry packs and cartons?
The best packaging often depends on your individual products and purchasing scenarios. Here’s a quick roundup of when to use bottle bags, carry packs and cartons:
- Bottle bags: Best for in-store or gift purchases.
- Carry packs: Suit cellar door sales or tasting room retail.
- Cartons and boxes: Ideal for bulk distribution or eCommerce shipping.
With each packaging solution offering a different use, many wineries, distilleries and cellar doors use a mix of all three solutions to cover their gift, retail and logistics needs.
What packaging options are most suitable for gifting wine or liquor?
Premium rope-handle bags or die-cut handle gift bags are perfect for gifting single bottles. You can even invest in custom-printed gift bags for your bottles to help enhance brand presentation.
If you’re shipping bottles or gifting more than one item, laydown cartons with bottle inserts are perfect for displaying sets or special editions.
Are there recyclable packaging options for wineries?
Absolutely! At PaperPak, our range of wine bottle bags and carry cartons is recyclable, compostable and plastic-free. That way, you can invest in sustainable packaging without compromising on quality or presentation.
What’s the minimum order quantity for bulk wine packaging?
Minimum order quantities (MOQs) vary by product and print option. Many of our stock paper bags are available in small bulk packs, making them the perfect packaging option for boutique wineries, craft distilleries and smaller operations. Custom-printed bags or cartons are available but typically require a higher MOQ to allow for print setup efficiency.Please get in touch with the Paperpak team for a custom quote.
Can packaging be customised with our winery’s logo or branding?
It sure can! At PaperPak, we offer custom printing and branding on most paper bags and boxes. Whether you’re after a one-colour logo or full-colour branding, our team of graphic designers are on hand to help with all of your printing needs. We also offer foil stamping, embossing, custom sizing and finishes for a more premium look.
What type of packaging is ideal for wine clubs or subscription deliveries?
Our sturdy fluted board laydown cartons with bottle inserts are ideal for preventing movement and breakage when shipping multiple bottles. Each bottle can be wrapped with hex honeycomb paper for added protection during transit.
How do I protect bottles during shipping or transport?
The best way to protect fragile glass bottles during transit is:
- Use fluted board cartons with bottle inserts.
- Add cushioning materials, such as hex honeycomb paper or tissue wrap, to fill gaps.
- Test packaging under real delivery conditions to ensure durability.
What’s the difference between single-bottle and multi-bottle carry packs?
Single-bottle bags are ideal for gifts or single purchases, whereas two- and three-bottle carry packs are suitable for bundle sales or tasting sets. Keep in mind that multi-bottle options often include reinforced bases and separate compartments for added protection.
Which packaging types create the best in-store retail experience?
The best experiential packaging often comes down to your individual brand. Custom-branded rope-handle bags convey quality while displaying your brand identity. While laydown cartons are a great way to transport your products safely, they can also be used to create unique unboxing experiences when paired with custom branding and tissue paper. Just be sure to stay consistent with your colour and material choices to reinforce a cohesive brand look.
Why PaperPak is the preferred choice for wine & spirits packaging
As an Australian-owned and operated packaging company, you can count on PaperPak to provide local support and tailored packaging advice. With a wide range of wine and bottle packaging solutions, our products are crafted from sustainable materials specifically designed for an evolving regulatory environment. Plus, with custom printing and quick delivery, PaperPak has grown to be one of the leading manufacturers of wine and spirits packaging.
Sustainable packaging solutions for the alcohol industry
At PaperPak, we’re committed to creating sustainable packaging products for wineries, distilleries and the wider alcohol industry. From sourcing sustainable fibres to maximising recycled content, we’re dedicated to creating a better tomorrow.
With most of our wine and bottle range made from FSC-certified materials and printed with water-based inks, our packaging is often recyclable and compostable in line with Australian standards.
Ready to order? Bulk buy wine packaging online with PaperPak
Trusted by over 300 wineries across Australia, it’s no wonder that PaperPak is the preferred choice for wine and spirits packaging.
Shop our range or get in touch with one of our wine packaging experts today.